Tradesmarter Launches Market Games™ at SiGMA Asia 2026 and Unveils TapMarkets™ as Its Flagship Product

Tradesmarter Launches Market Games™ at SiGMA Asia 2026 and Unveils TapMarkets™ as Its Flagship Product

TapMarkets™ introduces a new Tap Trading experience for the global iGaming industry

MANILA, PHILIPPINES – June 2026

Tradesmarter today announced the launch of Market Games™, a new category of gaming experiences built around real-world market activity, and unveiled TapMarkets, the first product within the category, at SiGMA Asia 2026.

TapMarkets™ introduces a new form of entertainment called Tap Trading, where players participate in ultra-fast market prediction rounds based on real market dynamics. Designed specifically for mobile-first users, TapMarkets™ combines the excitement of instant gaming with the engagement of market-driven outcomes.

The launch of TapMarkets™ marks the beginning of Tradesmarter's broader vision for Market Games™, a portfolio of products that transform market activity into interactive entertainment.

Introducing Tap Trading

TapMarkets™ is powered by a simple but engaging Tap Trading mechanic.

Players are presented with a market movement opportunity and must quickly decide whether to tap before the round begins. Each Tap Trading round lasts only 2 to 4 seconds, creating continuous gameplay opportunities and high engagement levels.

Unlike traditional casino products, TapMarkets™ uses market-driven outcomes to create a unique experience that feels familiar to both gamers and financially engaged users.

As attention spans shorten and mobile usage continues to dominate, Tap Trading provides a new format designed for the next generation of entertainment.

TapMarkets™ Leads the New Market Games™ Category

While TapMarkets™ is the first product launched under Market Games™, it represents only the beginning of a broader roadmap.

Tradesmarter plans to introduce additional Market Games™ titles in the future, each built around real-world market activity, instant gameplay, and mobile-first engagement.

The company believes Market Games™ can become a significant new content category alongside casino, sportsbook, crash games, and instant-win products.

"TapMarkets™ is our flagship product, but the bigger vision is Market Games™," said Yoni Avital, Group CEO of Smarter Holdings International.

"We are introducing Tap Trading to the industry through TapMarkets™, but this is only the first title within a much larger category. Our goal is to create an entirely new vertical where the market itself becomes the game."

Built for Operators Seeking New Revenue Streams

TapMarkets™ has been designed to help operators diversify beyond traditional gaming content.

Key benefits include:

• Ultra-fast 2-4 second Tap Trading rounds

• Mobile-first gameplay experience

• Continuous betting opportunities

• RTP between 94% and 95%

• House Edge between 5% and 6%

• Real market-driven outcomes

• One-day integration capability

• Compatible with operator, white-label, and aggregator environments

By combining the familiarity of market movements with the simplicity of instant gaming, TapMarkets™ creates a differentiated experience capable of attracting both existing gaming audiences and new user segments.

From Trading Technology to Tap Trading Entertainment

For more than a decade, Tradesmarter has provided market infrastructure, trading technology, and risk management systems to operators worldwide.

TapMarkets™ represents the evolution of that expertise into entertainment.

Rather than adapting casino mechanics to financial products, Tradesmarter has developed a Tap Trading experience where market activity itself becomes the core gameplay mechanic.

This unique approach positions TapMarkets™ at the intersection of fintech, trading, gaming, and digital entertainment.

Why TapMarkets™ Matters

The success of crash games demonstrated that players are looking for new forms of fast-paced entertainment.

TapMarkets™ extends this evolution through Tap Trading, introducing a format that is:

• Easy to understand

• Fast to play

• Mobile native

• Market driven

• Highly engaging

• Designed for repeat play

Tradesmarter believes Tap Trading has the potential to become one of the most significant innovations in instant gaming over the coming years.

The Market Is The Game™

The launch of TapMarkets™ at SiGMA Asia 2026 is the first public introduction of the Market Games™ category.

With operator discussions already underway across Asia, Latin America, Africa, and Europe, Tradesmarter is positioning TapMarkets™ as the flagship product of a new generation of market-driven entertainment.

As additional Market Games™ products are introduced, TapMarkets™ will remain the foundation of the category and the product that first brought Tap Trading to the global iGaming market.

Market Games™

TapMarkets™

The Market Is The Game™

For partnership opportunities, aggregator integrations, and TapMarkets™ demonstrations, visit TapTrading.com or email [email protected]

In the world of Fintech technologies, Tradesmarter is the only name that leading brokerages, financial institutions and trading platforms turn to. Tradesmarter institutional-grade trading systems enable these top financial companies to unleash a new era of competition, innovation and job-creating productivity.

In the world of Fintech technologies, Tradesmarter is the only name that leading brokerages, financial institutions and trading platforms turn to. Tradesmarter institutional-grade trading systems enable these top financial companies to unleash a new era of competition, innovation and job-creating productivity.

In the world of Fintech technologies, Tradesmarter is the only name that leading brokerages, financial institutions and trading platforms turn to. Tradesmarter institutional-grade trading systems enable these top financial companies to unleash a new era of competition, innovation and job-creating productivity.